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Home
About
Media & Publications
Services
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Blog
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(0)
Cart (0)
Book now
Home
About
Media & Publications
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Book now
Beyond Demographics: How We Personalize Ads Based on How People Think
Eva Romanova 8/29/25 Eva Romanova 8/29/25

Beyond Demographics: How We Personalize Ads Based on How People Think

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neuromarketing
Eva Romanova 8/20/25 Eva Romanova 8/20/25

neuromarketing

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What’s DISC? And why should marketers care?
Eva Romanova 8/18/25 Eva Romanova 8/18/25

What’s DISC? And why should marketers care?

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Ai Era
Eva Romanova 7/1/25 Eva Romanova 7/1/25

Ai Era

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View fullsize When growth depends on constant effort, it eventually becomes exhausting. Not because people aren’t capable. But because the system is doing too little of the work.
View fullsize We strongly believe that sustainable growth is never built on tools alone. The real formula is simple: People + Processes + IT systems that support both.
View fullsize There’s a stage we see in most growing companies.
Not failure. Not crisis. Not even stagnation.

The stage is called: “It kinda works.”
Leads are coming.
Deals are closing.
Revenue exists.

Nothing is broken enough to panic. But not
View fullsize The most expensive leaks aren’t dramatic.
They’re quiet.

And the longer they stay invisible,
the harder they are to recover from.

Save this if it felt uncomfortably familiar.
View fullsize Growth problems aren’t always strategy problems.
Often, they’re mismatch problems.

When systems only support one way of thinking,
founders end up fighting their own process.

And that’s where growth quietly slows down.

Save this i
View fullsize Scaling isn’t about pushing harder.
It’s about seeing clearly.

Most funnels don’t fail from lack of effort. 
They fail from lack of understanding.

Save this before your next “let’s scale” decision.
View fullsize If your CRM only shows what’s easy to report, you don’t actually know what’s happening.

Because real problems rarely look clean:
 – deals stall without a visible reason
 – “next steps” exist only in someone&
View fullsize B2B buyers often delay decisions, even when they genuinely want to buy.
Not because they don’t see the value. And not because they don’t trust the vendor.

What we often miss is something more fundamental:
People don’t make decision
View fullsize Overreliance on a founder for progress often signals a breakdown in the system.

Founders don't slow growth. A lack of systems does.
What often looks like a “founder bottleneck” is usually something else:
- Decisions that only one person
View fullsize Decision paralysis is one of the most underestimated problems in B2B marketing.

The more complex the service, the easier it is to overwhelm the buyer

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